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ᐉ Apple Files For ‘iPhone For Life’ Trademark Alongside IPhone Upgrade Program ᐉ New Mobile Gadget

noviembre 16, 2022

Apple has filed a trademark application for the phrase ‘iPhone for Life’ – a phrase which has so far been used by overseas carriers and retailers for their own equivalent of the iPhone Upgrade Program …

Patently Apple spotted the filing.

The site showed a couple of examples of the phrase being used in marketing materials outside the US.


It’s unclear whether Apple intends to rebrand the iPhone Upgrade Program, or simply protect a phrase for use by its resellers – but the latter seems most likely.

Patently Apple notes that the trademark application is in two categories, one for retail sales, the other for finance arrangements.

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