HTC hasn’t been relevant for pretty some time now. Confident, there are a couple of handsets released in the final couple of years practically all of which are either mid-variety or higher-finish smartphones. But this year, the enterprise is absent and did not release any telephone. We did see the entry-level Wildfire X, but that was a unique enterprise that just licensed the name.
The company’s new CEO, Yves Maitres, on the other hand, says HTC is not providing up on the smartphone business enterprise. He shared his vision of a return to the higher-finish smartphone market place when the time is proper. HTC will concentrate on markets with higher GDP as an alternative of competing in creating markets.
He also pointed out the cause why HTC is so far behind the rest of the sector smartphone makers. According to him, HTC stopped investing in investigation and improvement a extended time ago and as an alternative focused on its VR business enterprise. In the meantime, the likes of Samsung and Huawei have not stopped investing in hardware innovations and their sales numbers are right here to attest.